Nexen is a South Korean tyre brand with great potential. From year to year, it enjoys growing interest from drivers. Its tyres, which are produced using modern technology, are available at affordable prices.
The degree of advancement of Nexen tyre technology comes from the fact that the company patented silicone rubber nanocomposites in 2005. Because of this, the brand's tyres boast better grip and are more reliable under varying weather conditions.
As a brand, Nexen offers summer tyres, winter tyres or all-season tyres for passenger cars, SUVs and vans. These tyres, despite their affordable price, work well in difficult conditions and at higher speeds.
The company name is a combination of the words "next" and "century".
Nexen tyres are known in 120 countries around the world, including the United Kingdom. Annual sales total 600 million dollars and the company employs thousands of workers around the world.
In recent years, the share of Nexen tyres on the domestic market has increased from 8% to 20%. The brand's technological advances go hand in hand with its popularity among drivers. Nexen tyres receive very positive feedback.
The company is the main sponsor of one of the leading baseball teams in South Korea, the Nexen Heroes.
It is worth noting that the company was founded in 1942, and it started producing tyres for passenger cars in 1956, which was extended in 1985 to include radial tyres. Until 1999, the company operated as Woosung Tire. After the financial crisis and restructuring, the name was changed to its current version.
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